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11 min read

A Guide to Google’s Broad Match Type Change – What You Need to Know Now – And In The Future

Amy McClain: Feb 26, 2021

5 Actions to Take Now To Turn Google’s Broad Match Modifier Change To Your Advantage Google’s recent announcement As you may have heard by now, Google recently announced an update to their current...

Data
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Could AI Improve the Quality of Creative?

Max Cammarotta: Sep 11, 2020

Many creatives view AI as mysterious machines that will ultimately replace them when in reality, it can be their best ally. AI not only helps lighten...

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3 min read

How “Creative A.I.” Will Improve the Quality of Advertising

Dan Potts: Jul 24, 2020

By Tom Beeby

Digital Trends Digital Advertising Creative
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Proprietary Agency Technology Will Tie You Down

Dan Potts: Dec 3, 2019

Digital Trends
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1 min read

Why Should Clients Own Their Own Data?

Dan Potts: Nov 20, 2019

Data
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5 min read

The Accountable Marketer’s Guide to Year 2020 Advertising Measurement Preparation

Dan Potts: Nov 18, 2019

Data Digital Advertising
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3 min read

Getting the Most Out of Your Paid and Organic Search Data reports

Dan Potts: Oct 9, 2019

Data Media
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3 min read

Content Marketing ROI and how to measure it

Ken Schaefer: Oct 3, 2019

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3 min read

Is Facebook’s In-Stream Video Ad Format Right for You?

Ken Schaefer: Sep 24, 2019

Media
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3 min read

What Does Google’s Meta Description length Update Mean for Your Webpages?

Dan Potts: Sep 19, 2019

Data
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2 min read

What Is The Future Of Media Planning?

Dan Potts: Sep 12, 2019

Media
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2 min read

How Twitch Influencer Marketing Can Power Up Brands

Dan Potts: Sep 5, 2019

Digital Advertising Creative
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2 min read

What Is The Impact Of AI on Digital Marketing?

Dan Potts: Aug 26, 2019

Data Digital Advertising
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