Data Archives -

Person entering their first-party information in a email sign-up form.

Data, Digital Trends

The Importance of 1st Party Data for Users and Marketers

James Mullany

May 22, 2019—

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People reviewing data charts on a laptop

Data

What is the difference between 1st, 2nd and 3rd party data?

James Mullany

May 21, 2019—

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Laptop showing charts and data on an office desk

Data, Digital Trends

Third Party Data Targeting – An Analysis of Efficiency

James Mullany

May 20, 2019—

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Person using facebook on their mobile phone

Data, Digital Trends

Is a Facebook-Only Retargeting Program The Right Approach?

James Mullany

May 17, 2019—

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DMP Marketing Data - Rubbing Sticks Together to Make Fire

Data, Digital Trends

What The Top-5 DMP Marketing Use Cases Tell Us In 2019

Michael Clark

March 22, 2019—

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Audience Led Search - Beeby Clark+Meyler

Data, Digital Advertising, Digital Trends

Audience Led Paid Search – An Executive’s Primer

Scott Sterner

January 03, 2019—

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Search Media Services

Data, Digital Advertising, Digital Trends

Preparing for the Post-Media Planning Age

Michael Clark

January 02, 2019—

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Aon Insurance Campaign Strategy

Creative, Data, Media

Insurance Brand Case Study: Targeted Social Campaign Converts New Customers

Beeby Clark+Meyler

July 16, 2018—

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AI Marketing

Data, Digital Advertising, Digital Trends

The Growing Impact of AI on Marketing Strategies

Samantha Coffey

March 23, 2018—

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Amazon Search Optimization

Data, Digital Advertising, SEO

Amazon Search Optimization

Beeby Clark+Meyler

March 02, 2018—

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