Al Cadena to Share Social Advertising Insights at Digital Hollywood

Beeby Clark+Meyler Senior Account Director Al Cadena has joined the lineup of Digital Hollywood Spring, taking place April 27-30 in Marina Del Rey, CA.

Al, who recently spearheaded a highly successful brand awareness campaign for Schick Intuition incorporating social influencers, will speak on the panel “Social Advertising – Driving Brand Awareness, Boosting Campaign ROI and Direct Response Initiatives,” at 3:45 p.m. at Poolside Tent I. Joining Al in the session are  Jeff Holman, Associate Creative Director, Omelet; Dustin Bomar, Head of Mobile/Digital, Hilton Worldwide; Justin Rezvani, CEO of Amplify; Charlie Neer, SVP-Revenue, North America, Adaptly; and moderator Marc Karzen, CEO, RelishMIX.

Visit Digital Hollywood Online for tickets and more information. Meanwhile, check out what Al has to say on making the most out of social influencer programs, how to tap into Google Plus, and the importance of listening to consumers.