BCM’s Marriott Mobile App Campaign Wins the IAC Award for Best Hotel and Lodging Integrated Ad Campaign

Beeby Clark+Meyler has received the IAC Award for Best Hotel and Lodging Integrated ad campaign for its work on the Marriott Mobile App launch campaign.

In 2011, Marriott launched their new Marriott Mobile App. Beeby Clark+Meyler developed a creative and media effort to support the launch. On the first day of the campaign, the app reached the number one spot in the iTunes App Store’s Travel category. It continued to climb the charts and became the first travel application to break the top five overall most popular apps in the iTunes App Store.

For more information on the Marriott app and the successful campaign, contact Beeby Clark+Meyler.