Stinson Partners is now Beeby Clark+Meyler
Saturday, September 4th 2010
Saturday, September 4th 2010
“The smartest, most mature, holistic business thinkers in the interactive space.”
That’s not us talking, that’s the consensus from clients like GE, Weight Watchers and Costa Cruise Lines…just to name a few. We speak the truth on the latest interactive innovations and ignore the hype. We build trust and instill confidence through exhaustive strategic rationale and exceptional results, all of which make it safe for our clients to innovate. We’re an interactive advertising agency, but make no mistake, we solve business problems first.
Let us prove it. Contact us by phone, shoot us a TXT, or hit us up on Skype.
We’re always on. Are you?
Consumer trends, media consumption habits, new distribution channels – the barriers between you and your consumer are growing exponentially. We make sense of it all.
Exceptional results are the outcome of flawless execution and attention to detail. We make exceptional results possible.
Today everyone is under a microscope: clients, agencies, even consumers. The most common question asked is: “What did we get out of it?” We deliver a high-return on budget.
Principal,
Executive Creative Director
Tom is responsible for the superb quality of the creative product coming out of Beeby Clark+Meyler, from an online video advertising campaign to a creative strategy and high level branding to tactical execution across Web...
Principal
Prior to founding
Beeby Clark+Meyler, Michael Clark was Vice-President of Strategic Marketing Services for Modem Media, Inc. where he had served as the strategic leader for many of the firm's most important client accounts...
Principal
Prior to founding
Beeby Clark+Meyler, Stuart Meyler was a Vice-President of Strategic Marketing Services for Modem Media where he spent almost 9 years helping the world's leading brands achieve marketing success...
| Phone: | 914.693.1003 |
| Txt: | 917.204.3429 |
| Skype: | beeby.clark.meyler |
| Twitter: | twitter.com/GoBCM |
Address: |
Contact: |
Beeby Clark+Meyler is always on the lookout for world-class creatives,
highly-skilled developers, insight-driven strategists and online media mavens.
If this sounds like you, we’d love to hear from you.
Beeby Clark+Meyler is proud to launch TweetTheGalaxy.com for Hyperion Books. The web site is in support of the next installment of the Hitchiker’s Guide To The Galaxy book series - And Another Thing.
We’re sending all tweets to outer space on the book’s release date! Seriously!
Tweet Now!
PROBLEM
How should GE unveil it’s new “healthymagination” business strategy, a $6 billion investment in healthcare?
SOLUTION
Use live video in the banner space (an industry first) to portray GE’s sense of immediacy on important issues.
RESULTS
437,000+ viewers. 4,000+ comments submitted in the live player unit. 212,000 viewed 2+ minutes. More than 63,000 viewed 5+ minutes.
PROBLEM
How can GE align their Olympic presence in as dramatic a fashion online as they do offline but with a fraction of the budget?
SOLUTION
Deliver original content online video ads, run mobile ads on the NBC Olympics WAP site and create a unique healthymagination content hub page on NBCOlympics.com.
RESULTS
58% increase in healthymagination awareness and a 16% increase in brand favorability.
PROBLEM
Research showed definite distrust and confusion around natural gas pricing.
Beeby Clark+Meyler identified this an opportunity for market differentiation.
SOLUTION
A multi-channel campaign detailing Gas South’s commitment to Clear Pricing.
RESULTS
24% increase in site traffic.
30% increase in customer conversions online for these visitors.
PROBLEM
Costa Cruises, an internationally well-known cruise line, had a lack of brand awareness in the US.
They needed a way to compete with industry leaders even though they had a significantly smaller marketing budget.
SOLUTION
Costa committed to a PPC search campaign.
The campaign was launched with both Caribbean and Mediterranean sub-campaigns, and both branded and unbranded terms.
The campaign was optimized over a period of twelve months.
RESULTS
Costa achieved a 41% share of voice in generic Mediterranean cruise terms on Google in Q1 2008.
For each dollar spent, the campaign delivered an ROI of $1.89.
PROBLEM
GHI was faced with increasing call-center costs, low website satisfaction and usage among target and site metrics tracked not being tied to business goals.
SOLUTION
Site redesign using best practices, prototype testing and refinement and a comprehensive metrics plan tied to business goals.
RESULTS
Ranked #1 website in Effectiveness for Members by Forrester Research.
Provider site visits increased over 51% from prior year.
30% increase in overall usage by members.
On Thursday, October 14th, Stuart Meyler, Principal at Beeby Clark+Meyler, will be speaking at the American Strategic Management Institute’s Performance Marketing Conference in Las Vegas, NV. His session, entitled "Improve the Customer Experience: Drive Profitability with an Effective Customer-Focused Online Experience" is scheduled to begin at 2:00PM.
It’s with passionate interest that we read Brian Morrisey’s Adweek article Marketers Get Real (Nov 2, 2009.)
Marketers including Diet Coke, Burger King, Adidas, Stella Artois and Nike are finding out what we’ve been known since 2007 – live content is not only an authentic way to connect with your audience online...
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