Tom Beeby

Tom is responsible for the superb quality of the creative product coming out of Beeby Clark+Meyler, from an online video advertising campaign to a creative strategy and high level branding to tactical execution across the Web, Print, DM, TV, radio, events, promotions, wireless, and video. Tom has extensive experience in the creation of master multi-channel marketing ideas for his clients which demonstrate a keen understanding of the new consumer mindset (one of entitlement and participation), and bold, original uses of new media.

Prior to joining Beeby Clark+Meyler, Tom spent 10 years at Modem Media, leaving after 4 years in the top creative spot (SVP, Executive Creative Director) to pursue his dream as an agency principal. Tom’s clients at Modem Media included: Delta Air Lines, Song Airlines, Revlon, Kraft Foods, Sony, Wyeth, Home Depot, AOL, Merrill Lynch, Monster, and the Heineken and Amstel brands. He was directly responsible for the creative product on $50 million billings, annually. Prior to joining Modem Media, Tom was in the creative group of Welles-Rich-Greene in New York.

Tom, his very patient wife, and their 3 boys live in South Salem, NY. His interests outside of work include travel, playing guitar in his band, cooking, writing, reading, practicing tai chi, and skiing.

Tom and his teams have taken home multiple awards from the Echo’s, Effies, Addy’s, Caples, One Show, Cannes, Graphis, Ad:Tech, and many others in between.

Michael K. Clark

Prior to founding Beeby Clark+Meyler, Michael Clark was Vice-President of Strategic Marketing Services for Modem Media, Inc. where he had served as the strategic leader for many of the firm’s most important client accounts. A significant amount of his work involves integrating business strategy, advertising, and internet-based communications & services, to help clients demonstrate measurable returns on marketing investments.

Michael’s marketing and consulting experience spans many industry sectors and parts of the world. Some of his prominent clients have included: Eastman Kodak, Chase Bank, Merck, Bayer, Delta Air Lines, Johnson & Johnson, Avon, General Motors, and Royal Caribbean Cruise Lines. His early consulting career was focused on identifying and capturing new product opportunities in emerging international consumer markets with an emphasis on Asia.

Prior to joining Modem Media, Michael worked with Kepner-Tregoe, Inc. as a Senior Consultant responsible for facilitating strategic executive decision-making and designing complex new product development and launch plans. He also analyzed organizational work processes and studied high-performance new product development environments to ensure successful attainment of strategic market-entry goals.

Previously, Michael worked at CIGNA Property & Casualty Companies, Inc. as a Senior Loss Control Specialist. In this capacity, Michael was responsible for protecting the assets of major commercial insurance risks involving product liability prevention. Michael’s career has touched all aspects of the product-market life-cycle from concept to promotion to consumer launch.

Michael received his M.B.A. in Management/Organizational Behavior with a concentration in Corporate Strategy from New York University. He holds a B.S. in Industrial Technology from State University of New York College at Buffalo. Michael is an active member of Project Management Institute (PMI), the Interactive Advertising Bureau (IAB), and is often a speaker at national and local conferences. Michael resides in New York City.

Stuart H. Meyler

Prior to founding Beeby Clark+Meyler, Stuart Meyler was a Vice-President of Strategic Marketing Services for Modem Media where he spent almost 9 years helping the world’s leading brands achieve marketing success. While at Modem Media, Stuart founded the Database Marketing and Search Engine Marketing practice areas. Stuart brings a unique perspective to marketing strategy, formed by over 14 years of combined direct and interactive marketing experience.

Stuart’s recent work has focused primarily on leveraging proven database and direct marketing techniques within new media channels. He has been a driving force in developing partnerships and service offerings related to the areas of search engine marketing, web site analytics, email marketing, and multilingual content management. Clients he has worked with in these areas include Delta Air Lines, Marriott International, Song Airlines, HP, IBM, Eastern Mountain Sports, and Kraft Foods, among others.

Before joining Modem Media, Stuart spent over 5 years in various database marketing roles, first at CIEE in their retail travel division as Manager of Database & Information Systems, and later as a Database Marketing Manager for MicroWarehouse, a leading hardware and software direct-to-consumer catalog retailer.

Stuart holds a B.A. in Politics from the University of California at Santa Cruz. Stuart was an original member of the Interactive Advertising Bureau’s (IAB) Search Engine Committee and was an Advisory Board Member of the Association for Interactive Marketing (AIM). He is a regular speaker at industry events, including those hosted by The Direct Marketing Association and ad:Tech. Stuart resides with his wife and two children in Ridgefield, CT. When not busy helping companies succeed with new media, Stuart can be found updating the Rugby World Cup category of the Open Directory (http://www.dmoz.org), where he is in active editor.

Jed Breger

Jed Breger leads Beeby Clark+Meyler’s media group, overseeing the design, strategic implementation, analysis and measurement for all Beeby Clark+Meyler clients. Jed has 12 years experience in media research, traditional and Interactive planning.

Prior to joining Beeby Clark+Meyler, Jed spent 12 years building Interactive Media teams at JMCT, MVBMS and Qfactor. At MVBMS, Jed created the Interactive media buying group and introduced clients such as Volvo, MCI Phillips and New Balance to the process of digital media integration and guided these client in their initial Interactive advertising campaigns. At Qfactor, an Interactive media-only shop, Jed managed $100M+, where campaign execution and measurement was the emphasis of the agency’s work. Whether direct marketing, brand-work or dual objective, the focal point of Jed’s work has been on the client-specific definition of measurement and the refinement of performance and measurement techniques over time.

Jed’s other clients have included Hasbro, P&G, Welch’s MCI, Phillips, Verisign, BET, ESPN, Starwave, Intel, Cablevision, Lenox, Washington Post/Newsweek Interactive and Date.com.

Jed holds a B.S. in Sociology from the State University of New York at Stonybrook.

Michael David Field

Michael is an award-winning Creative Director with innovative brand building experience in all media including emerging technologies, Interactive, branded entertainment, original content, general advertising and direct relationship marketing.

As a Creative Director at Atmosphere BBDO, Michael took the online Cingular brand from launch and built it into its leadership position, resulting in its re-acquisition by AT&T Wireless. He also re-positioned the online Doritos brand with a year-long integrated program. This successful program not only built their opt-in database to over 350K teens, it also influenced the brand to abandon their Super Bowl spend and reinvest that budget online – an industry first.

As Creative Director/Partner at international agency JWT, Michael developed the HSBCdirect brand from launch and built it into it’s current leadership position. Under Michael’s watch, HSBCdirect grew deposits dramatically and hit their initial goal of $1Billion in deposits nine months ahead of target. Michael also launched L.L. Bean online and developed the first branded social network, which would not only pay for itself; it would also produce over $5M in incremental revenue.

Michael’s experience also includes Acura, American Express, AOL, AT&T, ConAgra Foods, De Beers Group, Gateway, GM, Great White Shark Enterprises, Inc., Heineken, Jockey International, Jose Cuervo International, L.L. Bean, Masterfoods USA, NASCAR, Nautica, PepsiCo, T. Rowe Price and U.S. Army.

He has served as a judge for the International Andy Awards, and his work has received critical acclaim by The Wall Street Journal, The New York Times, Adweek and AdAge.

Michael has been a Winner or Finalist at Cannes, The International Andy Awards, The One Show, Ad:Tech, New York Festivals, MacroMedia, Eyeblaster, Media Post and MSN Creativity.

Michael holds a B.A. degree in Advertising from The Pennsylvania State University.

He is married and the proud father of two boys.