Strategic Internet Marketing and Direct Marketing

  • Beeby Clark+Meyler is an award-winning interactive agency focused on:
    innovation in media
    By this we mean the creation of new and more effective marketing based on the consumer's evolving interaction with, and consumption of, media. We design highly productive marketing programs that leverage today’s most engaging digital media technologies to enable more brand engagement, awareness and sales.

    Please see for yourself. Look at Our Work and Our Services.

  • Planning

    Constantly changing consumer trends, media consumption habits, and new distribution channels. We make sense of it all to empower Brand Development and Direct Marketing.

    • Customer Insights
    • Opportunity Evaluation & Objectives
    • Creative Concepting & Planning
    • Brand Campaign Development
    • Performance & Direct Marketing Programs

    Programs

    Flawless execution of highly engaging marketing programs leveraging the latest in media and technology.

    • Social Media Programs & Promotions
    • Mobile Programs & Advertising Services
    • Video Development & Distribution
    • Content Marketing and Partnerships
    • Data-Driven Display Media Planning
    • Search Engine Marketing
    • Search Engine Optimization
    • Live Global Meeting Interfaces
      (Corp Comm. and Investor Relations)

    Measurement

    Today everyone is under a microscope: clients, agencies, even consumers. The most common question asked is: "What did we get out of it?" We provide full analytical services in support of brand, direct, and social media campaigns to ensure a "high-return on budget".

    • Measurement Planning
    • Brand Tracking
    • Social Media Monitoring
    • Website Analytics
    • Program Optimization
  • Careers at Beeby Clark+Meyler

    Much like the complex world of new media, Beeby Clark+Meyler is constantly growing and changing.
    We are looking for top-notch media masters, creative champs, search sages and strategic savants
    (alliteration aficionados need not apply).

    If you have what it takes to succeed in the digital workspace, we want to meet you.

    Open Positions:

    • Search Engine Managers

    Career Opportunity
  • December 4th, 2013

    Marketing Videos on Facebook – Native Facebook Videos vs. YouTube Links

    Video content is expensive to create, and the media and distribution behind it can often mean the success or failure of a campaign. We recently debated how to best distribute video on Facebook. Is it better to post native Facebook videos or links to YouTube videos? Here are our findings.

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eCRM Strategy

Client: Playtex Baby
This case study shows how Beeby Clark+Meyler improved Playtex Baby's email marketing program with an eCRM strategy that drove volume, generated product reviews, and grew the database.
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Example of work
Example of work

New Product Launch

Client: Beaute de Maman
This case study shows how Beeby Clark+Meyler successfully launched a new product line into the very crowded beauty and pregnancy markets.
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Example of work
Example of work
Example of work

Social Content
Strategy

Client: Playtex Baby
This case study shows how Beeby Clark+Meyler developed a social content strategy for client Playtex Baby. The strategy led to increased engagement rates, higher fan counts, and business-vital product recommendations.
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Example of work

Mobile Couponing

Client: Music & Arts
This case study shows how Beeby Clark+Meyler promoted holiday discount offers to local audiences who were in the vicinity of Music & Arts store locations. The hyper local mobile ads drove engagement, sales, and foot traffic.
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Example of work

Social Promotion

Client: Umpqua Bank
This case study showcases two social promotions for Umpqua Bank that were developed by Beeby Clark+Meyler. The Facebook campaigns focused on social sharing to attract attention to Umpqua Bank's charitable actions, generate interaction (likes, shares, comments) and grow the Facebook fan base.
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Example of work
Example of work

Social Promotion

Client: Music & Arts
This case study shows how Beeby Clark+Meyler found a compelling “social” way to make the Music & Arts brand relevant to young musicians. The Greyson Chance Social Promotion was a video contest on Facebook developed to acquire fans and build engagement amongst the target demographic.
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Music & Arts Social Promotion

Mobile App Launch

Client: Marriott Awards:
This case study shows how Beeby Clark+Meyler helped launch the Marriott Mobile App in a highly competitive travel marketing environment by employing paid, owned, and earned media assets across a wide variety of consumer touch points.
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Mariott Mobile App Launch [image 1]
Mariott Mobile App Launch [image 2]

Ad Retargeting

Client: KinderCare
This case study shows how Beeby Clark+Meyler helped Kindercare make their display advertising campaign more effective using personally relevant messaging combined with site behavior retargeting data.
KinderCare Ad Retargeting

PALM Beer Finder App

Client: PALM Awards:
This case study showcases the PALM Beer Finder App, a mobile application developed by Beeby Clark+Meyler that helps consumers find easy-to-love but hard-to-find PALM beer in stores, bars and restaurants.
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PALM Beer Finder App

Video Seeding

Client: GE Works
This case study shows how Beeby Clark+Meyler implemented a successful video distribution strategy with unconventional video seeding methods in order to drive the audience to share the content socially.
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GE Works Video Seeding

Paid Search

Client: Broadway.com
This case study shows how Beeby Clark+Meyler helped Broadway.com improve their search marketing effort by developing a feedback mechanism that allowed keyword optimization in real-time.
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Broadway.com Paid Search

800# Tracking

Client: Costa Cruises
This case study shows how Beeby Clark+Meyler helped Costa Cruise Lines improve brand awareness with a paid search campaign that targeted top markets, helped drive online leads, and increased bookings.
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Costa Cruises 800# Tracking

Live Internal Communication Platform

Client: GE
This case study shows how Beeby Clark+Meyler engaged GE employees with live communication from senior leaders while soliciting their feedback in real time.
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GE Live Internal Communication Platform

Live Investor Communication Platform

Client: GE
This case study shows how Beeby Clark+Meyler created a live, real time communication platform to help GE communicate their story in a better way than a simple earnings call.
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GE Live Investor Communication Platform

GE Live HealthAhead

Client: GE
This case study shows how Beeby Clark+Meyler helped GE create an effective communication platform to showcase & celebrate the global HealthAhead initiative across various regions.
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GE Live HealthAhead

Native Advertising

Client: GE
This case study shows how Beeby Clark+Meyler helped reposition the GE brand within the consumer healthcare environment by developing an integrated and interactive marketing concept that took over share functions on major websites.
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GE Native Advertising